News & Media

Stay up-to-date on the latest information, press releases, and media coverage 
related to this year’s Direct to Consumer Wine Symposium.

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The Curious Case of the Horrible Wine Visual
Barbara Gorder | President, Undisclosed Location, Inc. 8,000 years of history. Thousands of...
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The Secret Sauce for Wineries: Email and SMS
Laura Perret Fontana | Founder, LPF Digital Marketing Wine is personal. It’s about...
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Retention: The Hidden Profit Lever Wineries Can’t Afford to Ignore
John Cedillo III | Chief Experience Officer, Be Hospitable Consulting The real bleed...
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Smiling woman with long brown hair holds a glass of white wine, standing indoors near a window.
The Wine Industry Is Changing — Are We?
Jasmine Egan | General Manager, Winery Sixteen 600 The headwinds facing the wine...
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Be the Change You Want to Experience: Innovation, Relevance, and Respect in DTC Wine
Kasey Helt | Director of DTC Operations - Laetitia Vineyards and Winery As...
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From SOP to Story: Creating Culture Through Training
Patricia O'Brien | Chief Operating Officer, Callaway Vineyard & Winery Let me be...
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Wine Clubs Are Cooked. AI Will Help Fix Them.
Ed F. | General Manager, Tank Garage Winery-Farm Collective Napa Valley I purchased...
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Meredith Hayes
95% of wine consumers will never step foot in your tasting room.
Meredith Hayes | Wine Marketing consultant How do you create a human connection...
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What are successful wineries doing?
Vicki Tomiser | Elevator in Chief, Wine Flight Consulting As part of the...
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The Wine Industry’s Blind Spot: Why We’re Missing the Next Generation (And How to Fix It)
Isis Daniel | The Millennial Somm The wine industry has a blind spot,...
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Brian Baker
Understanding Customer Acquisition Cost: A Winery Marketing Game-Changer
Brian Baker | Founder, Cultivar Marketing During my early winery career, I had...
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