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Monterey, CA • January 21-23, 2025

DTCWS 2025: Make Your Way to Monterey

We’re excited to share that the 18th annual Direct to Consumer Wine Symposium will be held in Monterey, one of California’s most scenic wine destinations. The conference will be held January 21-23, 2025, at the Hyatt Regency in Monterey, CA. Complete your registration today to secure your spot!

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Direct to Consumer Wine Symposium Home

DTCWS 2025 at a Glance

What Can You Expect at This Year's Conference?

Continuing its tradition as the nation’s premier conference dedicated to direct-to-consumer sales and marketing for the wine industry, DTCWS 2025 promises to be bigger and better than ever! This year’s exciting updates include:

  • Beautiful Location: Welcoming you to Monterey, California
  • Expansive Tradeshow: Showcasing the industry's best service providers
  • Inspiring Keynotes: Featuring dynamic thought leaders
  • Tactical Breakouts: Discussing the hottest topics and trends
  • Engaging Meetups: Providing more opportunities to connect with peers

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We're Bringing The Wine Marketing Community Together.

DTCWS draws wine experts and enthusiasts from all around the country. Here’s a quick look at where our attendees have come from.

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DTCWS By The Numbers

50+ Experts

Learn from Marketing, Hospitality, Wine Club, and HR experts on the trends and topics impacting your business today.

94% Approval

Year over year, 94% of post-event survey respondents say they would recommend the conference to a colleague or friend.

400+ Attendees

More than 400 people with titles in marketing, wine club management, and hospitality management attend the conference each year.

10 Countries

DTCWS has hosted attendees from 10 countries around the world, which highlights the global impact of our direct-to-consumer sales and marketing efforts.

Direct to Consumer Wine Symposium attendees

Community & Connection

Who Will You See at DTCWS 2025?

The Direct to Consumer Wine Symposium is the conference for wine professionals of every level. Whether you're a thought leader and change-maker or just getting your start, this is where we gather the industry's best.

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    Sales, Marketing & Content Creators
    Conference workshops will provide actionable insights and strategies for digital marketing, DTC sales, and social media managers.

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    Hospitality & Service Professionals
    Session content, town hall, and consumer panel events offer innovative ideas and discussion for tasting room, events, and compliance specialists.

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    Membership & Loyalty Leaders
    Sponsors offer expertise and case studies designed to help wine club and private client directors grow their businesses and deepen relationships.

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    Managers & Executive Directors
    Everyone in the company — even VPs and C-Suite leaders — has the opportunity to make important connections through exclusive peer networking events.

Registration

We hope you’ll join us at the 18th annual Direct to Consumer Wine Symposium, presented by Free the Grapes! Select your registration package below and sign up today.

Student and Media registration packages are also available. Contact us for details.

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Individual

$795

Enjoy full access to the three-day conference and bonus content after the show.

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Group (3+)

$745

Save even more by registering with your colleagues. Get full access to the three-day conference and post-show content.

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Sponsors

Interested in becoming a DTCWS 2025 sponsor?

Now in its 18th year, the conference will include more ways to engage with your customers and prospects! In addition to the tradeshow, sponsor sessions, and other benefits, we’re adding new features, events, and expanding our demo and presentation spaces. Contact us to see what we can develop together.

See Our Sponsors Become a Sponsor

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RedChirp

RedChirp™ was founded by a team of experienced SaaS entrepreneurs with a passion for—and a proven track record of helping—small- and medium-sized local businesses compete with the Big Brands.

WE BELIEVE the way consumers and smaller businesses communicate is fundamentally changing, and the global pandemic has accelerated that rate of change.

WE BELIEVE there are tools and technologies out there that provide little pieces of what you need. But we’re building the complete, all-in-one solution. 

And we’re building it specifically for small businesses.

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NordicClick Interactive

Stop guessing and create a marketing strategy that works. We’ve been around a while (since 2007) and have learned a thing or two along the way. The most important being size isn’t everything. While we’re not what most would consider a “big” agency, this has never stopped us from making sure our clients are. Our team is motivated to execute (not just imagine), embrace change, solve problems, and help our clients see what’s possible. We can help you navigate the online channels and execute the right strategy to make smart, innovative, and profitable marketing decisions.

Maximize ROI with NordicClick's Automation Tool - We're releasing a cutting-edge tool that streamlines, automates, and optimizes digital advertising, maximizing ROI and ensuring every dollar works harder for your business. Connect with us at DTCWS to learn more.

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WineDirect

WineDirect is the best all-in-one Ecommerce platform and Fulfillment services for wineries to start, manage, and grow their direct-to-consumer business.

From the outset, our mission has been simple yet profound: enable wineries to sell directly to their customers in a manner that best suits their preferences.

To that end, we offer comprehensive sales solutions that span the entire process, from ecommerce to fulfillment. In addition, we provide educational resources specifically tailored to empower our clients to expand their businesses.

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The Ethan-Hunter Collective

The Ethan-Hunter Collective specializes in transforming small businesses into unforgettable brands. With over 15 years of experience in the wine and hospitality industry, including his most recent role curating the branding at Flowers Vineyard and Winery, Adam Wallace brings a deep well of creativity and expertise to help you stand out.

At the core of what they do is the art of storytelling—using powerful narratives, stunning photography, and creative strategy to craft a brand identity that truly resonates.

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Enolytics

We empower wineries to thrive, by leveraging the data that is already yours. We believe that data generates revenue, and that it is the deciding factor between wineries who succeed and those who do not. Our love for wine, and especially for the people of wine, drives these foundational principles of Enolytics.

Enolytics cultivates an ecosystem of powerful data sources from every sales channel, to provide 360-degree visibility about wineries’ own data, their business health and consumer behavior. We further enhance the data in order to provide granular visibility into consumer demographics. We also provide predictive analytics and forecasting tools that empower marketers, CFOs and owners alike.

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VineCycle Tours

VineCycle Tours grew out of Jeff and Melissa’s love of two wheel travel, a good story and amazing vineyard landscapes accessible only by bike.

A long-time mountain bike coach, Jeff is skilled at making cycling fun for riders of all abilities while Melissa shares her knowledge of natural history, plants and animals along the way. Both enjoy helping guests get the most enjoyment out of their tour experience while finding unique photo opportunities along the way. Join us for an electric bike tour like no other as we cycle through some of the finest vineyard estates on the Central Coast. We look forward to sharing with you the unique stories and exhilarating terrain of these vineyards from the perspective of our best in class Specialized electric bikes.

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Wineshipping

The most comprehensive alcohol logistics network in the U.S. Wineshipping is a tech-enabled third-party logistics (3PL) provider for the wine industry. With reliable service, warehouses near your customers, and innovative technology powering our network, we help improve transit times, lower shipping costs, and delight your customers.

For over two decades, we’ve helped some of the industry’s best brands optimize their warehousing, transport, and order fulfillment to sell more, work less, and delight their customers. Fulfilling wine is more than moving boxes, just like making wine is more than growing grapes. When we started Wineshipping from our garage in 1998, we were driven to fill the gaps we saw in the wine industry. We built our business to empower you to maximize orders across all your routes to market. What makes Wineshipping unique? Our fast and reliable service, warehouses near your customers, personalized support, and the innovative technology that powers our network… and that’s just the beginning.

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Mitrova VinJourney

Mitrova VinJourney™ is a cloud-based Customer Intelligence Platform (CIP) that gives wineries full customer context at every touchpoint. VinJourney™ enables wineries to deepen customer loyalty, build strong brand affinity and retention, drive sales growth and elevate their hospitality experience. It does this by unifying customer data and leveraging AI-driven insights to delivery a 360° view of each customer’s profile and journey across all touchpoints (including Tock, RedChirp, Commerce7, WineDirect, MailChimp, etc.) to support your sales, marketing and hospitality staff.

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WeShip Express

Ship with confidence with the leading direct-to-consumer logistics provider for the alcohol beverage industry. Benefit from our 20+ years of experience in providing shipping and customized solutions in this highly regulated space. WeShip Express is a technology-driven shipping company with end-to-end package tracking, consumer notifications, and client dashboards for easy updates. With over 40 connected carriers strategically designed for each product type, we offer reliable and secure delivery services across the US. Our obsession with customer experience has made us the largest connected network for regulated delivery services in the country.

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HipMaps

Give your guests a sense of direction…

With a personalized way to discover the best places to go and everything they need to know! Put the power right in the palm of their hand with HipMaps! Thoughtfully map what matters the most.

  • Do you want to optimize your guest’s experience at your event, hotel, downtown area, or winery in a highly personalized way? 
  • Do you want to provide them with a deeper connection to your area?
  • Do you want to give them a better sense of direction and a more direct pathway to discovery while they’re in your area?