Napa, CA, January 13, 2023 – The 16th annual DTC Wine Symposium will feature a live and virtual tradeshow of demos, videos, and information on solutions to common winery challenges.
The DTC Wine Symposium, presented by and a fundraiser for Free the Grapes!, is the wine industry’s national summit on direct-to-consumer sales and marketing. The Symposium will be held both in person and virtually January 18-19, 2023 and provides a one-stop shop for winery executives determining their supplier roster for the year.
A sampling of exhibitor products and services:
It’s Here—The All-New WineDirect. Flexible, Scalable, Connected. The All-New WineDirect is the most advanced all-in-one platform for any winery looking to increase its DTC sales and create engaging consumer experiences. By bringing together the best commerce solutions for any size winery, the new platform makes selling wine directly to consumers even easier with more marketing automation, a flexible and highly-converting web store, better website design capabilities, and a roster of integrated partners. The All-New WineDirect combines modern technology, best-of-breed partners, and WineDirect’s years of beverage expertise, and will provide wineries with the tools for the omnichannel experiences today’s wine buyers demand.
Introducing FedEx Digital Self Service – Your delivery experience just got easier! With new features and enhancements, we are putting the tools in your hands to help you manage your shipments and deliveries. Both recipients and shippers can now find flexible options and the ability to control their own shipments – all at the click of a button. More visibility, flexibility, and control for you and your customers, which makes it easier than ever to manage your shipments and deliveries.
RedChirp’s Complete Texting Platform for Wineries: No one answers their phones anymore. We all get too much email. But everyone reads and responds to their text messages. RedChirp has worked with some of the most respected wineries to create a complete texting solution for DTC sales and operations. Text-enable your landline or get new local or toll-free numbers. RedChirp includes web chat, payment requests, bulk texting, and automation. Use it for one-on-one conversations, automated shipment notifications, text marketing and bulk outreach to members about declined cards, upcoming club shipments, delinquent pickups and more.
FlyWithWine’s Newest Wine Travel Products: VinXplorer and VinXpress. The VinXplorer Wine and Beverage Backpack is designed to allow you to sip and go with your favorite beverages. The design has a refillable bladder and external spout to dispense your beverage of choice. Every VinXplorer comes with a two-bottle carrying case for refills without slowing down! The VinXpress Wine Case Carrier is a lightweight, safe, and economical solution for checking wine in on an airplane. It houses a 12-bottle collapsible shipping box for ease of storage when not in use. Visit our booth to see these exciting new products!
Sovos ShipCompliant Gives Sneak Preview of 2023 DtC Wine Shipping Report. The Direct-to-Consumer Wine Shipping Report, an annual collaboration between Sovos ShipCompliant and Wines Vines Analytics, is the most accurate representation of the U.S. DtC wine shipping channel and provides the latest information on growth trends, changes in price per bottle shipped, regional demand, varietal trends and more. The new report will cover all of 2022 and examine if and how consumer behavior in the DtC wine channel has changed as the U.S. has settled into a “new normal.” DTCWS attendees will gain early access the report findings several days before its full release.
Activ8 Commerce launches extremely automated Allocation Feature. Intelligently target the right customer segment with a limited release offer and build exclusivity in your brand. You can now automate this formerly labor-intensive channel with ease and accuracy. Activ8 Commerce just released the industry’s newest allocation manager that couples process scheduling with an advanced recency, frequency, monetary and product (RFMP) list builder to get your limited offer in front of those most likely to buy. Book your demo today to see it in action. Video Link: https://player.vimeo.com/video/764749692?
This is just a sampling of exhibitors ready to engage with registrants, in person and online via the Whova event app. Additional exhibitors include Association Gold Sponsors and Free the Grapes! co-founders Wine Institute and Napa Valley Vintners, WithWine, Experi, WISE, WineShipping, WinePulse, VinesOS, Enolytics, Copper Peak Logistics, UPS, The Wine Check, Wineglass Marketing, DRINKS, Avalara, and Commerce7. For more information, visit https://dtcwinesymposium.com/sponsors/
INTRODUCING A NEW DTCWS PROGRAM FEATURE: Ask the Expert
This year we are introducing a new feature: “Ask the Expert.” Can’t figure out an email design, need help targeting ads, or struggling with your branding? Each afternoon, our experts in SEO, SEM, Website, Technology, Social Media, Content, Email, Writing, Hospitality, overall Marketing and Branding will be available in Club Room 1 and in our event app, Whova. Book a specific :15 time slot or grab an informal one-on-one chat. Special thanks to sponsor WineGlass Marketing for coordinating our experts!
About the DTC Wine Symposium
The DTC Wine Symposium is presented by and a fundraiser for Free the Grapes! The event has funded the Free the Grapes’ PR campaign and the Coalition for Free Trade’s legal work (CFT “retired” in 2014 after achieving its goals). Free the Grapes! works closely with industry lobbyists and regional associations to streamline onerous shipping regulations and to increase the number of legal states, which have grown from 17 to 47 and represent 98% of the US population. The conference is the primary fundraiser for Free the Grapes! which executes state-specific advocacy campaigns encouraging consumers to write to their legislators, and media to cover the issue, in states with active legislation. https://freethegrapes.org/
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