January 18–20, 2027 | Monterey, California
DTC Wine Symposium: The 20th Anniversary Edition
Two Decades of Innovation. One Definitive Masterclass
Twenty years ago, we gathered with a single mission: to open doors for wineries and consumers alike. Today, that mission continues. As we celebrate two decades of the DTC Wine Symposium, we invite you to DTC 2027: The Masterclass. We are crafting a high-impact agenda featuring visionary speakers and unique sponsorship opportunities designed for the modern landscape. Most importantly, this milestone year reaffirms our commitment to Free the Grapes!, ensuring we continue to champion consumer choice and legal access for wineries nationwide.
From the legacy of our advocacy to the cutting-edge strategies of tomorrow, join us in Monterey to toast to 20 years of progress.
Stay in touch—the future of DTC wine starts here
2025: Steve Gross/State of the States
2025: Rishad Tobaccawala/Wine + AI
2025: Anne Robie/Shift Happens
2025: Adam Lee/Monterey Vintner + Writer
2025: Trade Show
2025 Panel: Real Consumers in Real Time
2025: Patricia O'Brian/COO Callaway Vineyard & Winery/DTCWS Steering Committee Member
Meetings take place here at the beach over coffee or a glass of Sauvignon Blanc with the jellyfish. The largest DTC Wine Education Conference in the U.S. offers inspiring keynotes, practical workshops, and an extensive trade show. Our polling among 2025 attendees showed 100% “Would recommend the DTC Wine Symposium to a friend.” Located next to the oldest continuously operating golf course west of the Mississippi, the Hyatt Regency Monterey offers a stunning setting. Nearby Carmel restaurants, scenic Big Sur drives, and a vibrant local wine scene enhance your conference experience, making your time here a worthwhile investment.