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Heather Daenitz

Heather Daenitz

Owner, Craft and Cluster – Photo and Social Media Consulting

Heather is the founder of Craft & Cluster, a Santa Barbara-based photography and social media consulting company that helps small wine brands tell their story. With over 14 years in the wine industry and a BS in Viticulture & Enology from Oregon State University, Heather has developed a deep understanding of how to communicate the wine world’s nuances to consumers. Her work has been featured in Wine Enthusiast, Sunset Magazine, and Edible, and she recently placed second in the 2024 Pink Lady Food Photographer of the Year Awards, Moments of Joy category. Heather is a fervent advocate for women in wine, amplifying their voices and industry contributions. When she’s not photographing the people behind her favorite wine brands, she can be found in her garden, hanging out with her chickens, dogs, and amazing husband.